Sarasota Quay, Florida

To successfully transition the business model of Sarasota Quay , it is a 12-storied building from a budget-oriented approach to a stylish and innovative design, several crucial changes must take place. The focus will shift towards high- end and luxury elements with unique and exotic touches, using innovative construction techniques and sustainable materials that may add to the project’s duration. Luxury is the top priority, evident in the incorporation of smart home technology and premium finishes, reflected in its pricing strategy. This is a direct response to the evolving market, as its target demographic now consists of affluent individuals seeking exclusive lifestyle offerings. Conversely, shifting away from a wealth-driven approach towards a budget-conscious one will streamline its planning, architecture, and infrastructure. By simplifying its processes, this will allow for easier and more efficient execution. It will prioritize cost-effective building materials and techniques to keep the project within budget and on track.